Whitepaper
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Whitepapers to keep you updated with the latest in tech
It’s never been more important to update your knowhow as the tech landscape is changing ever faster. That’s why we have done in depth research on the newest developments in tech so you can stay ahead of the competition.
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Whitepapers
Effective D2C Strategy
The ultimate blueprint to delivering an effective D2C strategy: The whitepaper looks at what the future holds for ecommerce businesses and D2C brands, and features unique insights from leading ecommerce experts on how to overcome pandemic-related challenges, nurture customer loyalty and create personalised experiences at scale.
read moreeCommerce Replatforming
Changing your eCommerce Platform can be a daunting prospect, but In this detailed whitepaper we provide an in-depth, impartial and practical view of the main things to consider when planning, managing and executing a website re-platforming project.
We explore the motivators of changing your platform, evaluating the commercial models that platforms offer, and how to decide if these are right for your business. We also cover critical questions that you need to face before embarking on your re-platforming journey.
Achieving Omnichannel Success
Companies with well-defined omnichannel Customer Experience Management (CEM) programs achieve a 91% higher YoY increase in customer retention rate on average, compared to organisations without omnichannel programs (Forrester, 2018).
But most companies get it wrong simply because of a lack of understanding around how to effectively analyse, define and implement an omnichannel strategy that delivers real benefits.
This guide cuts through the noise and industry buzzwords to provide the definitive guide in understanding how to successfully prepare, implement and measure a return on an omnichannel strategy.
What you will learn is backed by decades of experiences from industry professionals, to provoke the thinking of anyone who works in eCommerce and retail, from senior commercial decision makers in both large and small businesses alike.
This guide will help you define the practical next steps to help make your digital transformation project a success.